REASONS TO BELIEVE

REASONS TO BELIEVE

As a global leader in the beverage industry, Coca-Cola has created a remarkable universal brand. It’s made a long-standing commitment to responsible advertising and marketing and, as such, the many commercial’s that Coke produces aims to touch the emotions of its...
A BEST FRIEND FOR LIFE’S JOURNEY

A BEST FRIEND FOR LIFE’S JOURNEY

The best ads evoke emotion with the viewer. Herd Films, one of 13 finalists in an Oscars Film competition produces this heart-warming ad for car manufacturer Chevrolet. In its ‘A best friend for life’s journey’ ad, Herd Films compares the loyalty and love of a woman...
BEAUTIFULLY CONFIDENT

BEAUTIFULLY CONFIDENT

Pantene’s latest #shinestrong campaign is brilliant. The ad is geared towards helping women increase their confidence in everyday life. Through a series of everyday activities, the advert showcases a variety of women apologising, then takes us through the same...
APPLE: FILLED WITH PASSION

APPLE: FILLED WITH PASSION

Apple reminds us once again what is important in the human life through its Apple iPad Air commercial. In comparing life to a wondrous poem, Apple says that each person contributes a verse to the never-ending poem. Drawing to a close the ad asks “what verse will you...
LESSONS FROM BRANSON

LESSONS FROM BRANSON

Renowned entrepreneur and billionaire, Sir Richard Branson believes in living life to the fullest. With his enormous wealth (net worth approximately $4.6bn) and his various ventures (consisting of about 400 operations), and still finding time to have adventure, he...
INSTAGRAM: WHAT ARE YOU WAITING FOR?

INSTAGRAM: WHAT ARE YOU WAITING FOR?

A simple social media photo-sharing tool, or an addictive self-indulgent platform? Whatever your thoughts are about this social media platform, one thing is clear: its popularity is only increasing – growing in size last year by 23%. The four-year-old app was bought...
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