DOVE FOR BEAUTY

DOVE FOR BEAUTY

Dove’s Campaign for Real Beauty was initially designed to celebrate the natural beauty of everyday women. Through a combination of adverts, billboards and other cleverly marketing revenues, Dove shows the stark contrast of how women really look and how they think they...
BEAUTIFULLY CONFIDENT

BEAUTIFULLY CONFIDENT

Pantene’s latest #shinestrong campaign is brilliant. The ad is geared towards helping women increase their confidence in everyday life. Through a series of everyday activities, the advert showcases a variety of women apologising, then takes us through the same...
INSTAGRAM: WHAT ARE YOU WAITING FOR?

INSTAGRAM: WHAT ARE YOU WAITING FOR?

A simple social media photo-sharing tool, or an addictive self-indulgent platform? Whatever your thoughts are about this social media platform, one thing is clear: its popularity is only increasing – growing in size last year by 23%. The four-year-old app was bought...
%d bloggers like this: